Boutique Teeth Whitening

Considering thousands in the UK are unhappy with the appearance of a yellow or stained smile, cosmetic dentistry has provided many options to improve this in very few dental visits.

Advanced Tooth Whitening

Boutique Whitening is one of the most straightforward solutions we offer to brighten and whiten teeth.

The system has won 7 major industry awards over the past 2 years, making it a global revolution in the teeth whitening market.

Dentists can only supply it – so you can trust its effectiveness.

Supplied to the patient in a convenient, home-based teeth whitening kit, the system allows you to safely and conveniently lighten and improve the shades of your teeth.

boutique whitening offer

Whiten teeth in a day or night

The system is designed to fit in with your lifestyle.

We also have several different overnight gels, including the Hybrid Pro and Boutique by night gels, which work to whiten your teeth whilst you sleep.

The first step on your teeth whitening journey is a visit to the dentist, who will take a mould of your teeth, from which we can manufacture your bespoke whitening trays.

You can then decide which system will best suit your lifestyle with your dentist.

How does Boutique Whitening work?

The Boutique by Day formula requires 1.5 hours of wear time per day for it to work effectively.

Teeth whitening gels are made from hydrogen peroxide and carbamide peroxide

  • These successful whitening agents are the same ingredients that are used in all professional teeth whitening products supplied by dentists

The cost-effective kit includes a syringe and whitening gel that you will use together with your custom-made whitening tray.

The gel is applied to the tray and worn overnight to gently and effortlessly revitalise the aesthetic appearance of your teeth.

boutique whitening

Quick contact

The precise science

Our Boutique Whitening gels are made from hydrogen peroxide or carbamide peroxide – the same materials used by all professional, certified teeth whitening companies.

Regardless of which regulated brand you choose, the mechanisms by which the whitening gel works is basically the same.

  1. Peroxide breaks down into oxygen-free radicals
  2. The free radicals penetrate the tooth and oxidise long-chain pigment molecules, breaking them down
  3. This results in the removal of stains and the whitening of the tooth.

We can also add additional ingredients e.g. desensitising agents, but it is best not to use too many to avoid destabilising the whitening gel.

Patient instructions

The recommended wear time is 1.5 hours per day for 5% hydrogen peroxide.

For the Hybrid Pro, it’s 3-4 hours a day but is more effective overnight.

  1. Brush teeth
  2. Load the whitening tray by placing small beads on the front surface, halfway up the tooth surface
  3. Position whitening trays over the teeth and press them firmly into place
  4. Gently push on the surface to disperse the gel
  5. Remove excess gel that may seep from the edges of the tray with a tissue or soft toothbrush
  6. Gently rinse with water – do not swallow
  7. When finished brush your teeth
  8. Clean your whitening trays with cold water and a soft toothbrush

See more information.

implant dentist photo

What makes Boutique Whitening different?

  • High strength formula provides rapid results
  • pH neutral gels to avoid damaging the teeth
  • Integrated potassium nitrate helps reduce sensitivity
  • The high water content helps keep the teeth hydrated
  • Options for both day and night use
  • Gentle formulas so work well for those with sensitive teeth


Before beginning the treatment, a dentist, like Dr Marshall will assess your suitability.

Though most adults can benefit from these procedures, those with poor gum health or extreme sensitivity should avoid teeth whitening treatments.

During your visit, we will assess which will be the safest and most effective option for your discolouration or staining.

Boutique Whitening Guide

Although there are multiple at-home whitening kits on the market, Boutique Whitening serves as a reliable, effective and trustworthy option.

If you choose to buy an over the counter method there are some risks:

  • You don’t receive the check-up/consultation prior to whitening treatment like you will at the dentist
  • No follow up treatment or accountability if the product does not work
  • May cause soft tissue irritation, also known as a chemical burn
  • May lead to tooth sensitivity

Boutique Whitening is a teeth whitening method that can only be prescribed by trained dentists.

Please take our medical and professional advice when it comes to teeth whitening.

As experienced dentists, we warn our patients against whitening their teeth with hair-dressers, beauticians or any other unqualified individuals.

This can result in poor results, severe pain and in extreme cases; disfiguring injuries.

I had my teeth analysed and recommended a whitening treatment from The Gentle Dental recently and the results are amazing! The care by staff was incredible! I will definitely return! – Beckie Louise Ryan.

I am currently having my teeth whitened here and the results have been remarkable, and the process has been extraordinarily simple. I would highly recommend their services. – Rachael Hunter.

Absolutely amazing experience, I had teeth whitening and composite bonding completed with Dr Marshall who gave me the smile I’ve always wanted. The whole process ran smoothly and quickly ensuring I had my new smile as soon as possible. I 100% recommend Gentle Dental if you are looking for a reliable dentist and an amazing smile! – Lauren Welch.

Read more.

Dawn SwansonDawn Swanson
10:27 24 Nov 22
I have been with the Gentle Dental Practice for 8 years, the care and service I have received has always been 5 star. I have recently used their new hygienist Nicky who is great. Looking for a new dentist just contact their very friendly and proffessional team.
George HorseyGeorge Horsey
18:54 15 Nov 22
Dental Impant Surgery:I had my dental implants fitted recently and I am extremely happy with the outcome. Ali and the team have done an amazing job since I lost my 2 front teeth over 6 years ago. I had to wait for the surgery for a long time due to my age and the issues surrounding having implants at a young age.I finally had the surgery 12 weeks ago and had my two new crowns fitted last week. They look absolutely amazing and the whole procedure was way less painful than I ever thought it would be.I would highly recommend getting your implants done at the Gentle Dental Practice, you won't regret it!A massive thank you to everyone at the practice!
Deeban SkandalingamDeeban Skandalingam
12:06 03 Nov 22
Fantastic work on my teeth and I would highly recommend! My teeth turned out better than I had even hoped for. If you are in need of any dental work, you would be doing a great disservice if you didn't speak to this practice first. The staff were extremely friendly, there were text updates and all in all an excellent service from start to finish. If you haven't guessed already, I am thoroughly pleased with The Gentle Dentle. Thank you!
Pippa HarveyPippa Harvey
14:54 26 Oct 22
Like many people, I have an immense fear of dentistry, and dentists, due to previous experiences.I had two broken teeth and one that had been treated incorrectly by an NHS dentist. I had been in daily pain for about 18 months, and had been put on a 6 month waiting list by my NHS dentist.I called gentle dental to explain my problem and they offered me a same day appointment. They were kind, compassionate, understanding, patient and validating. I’m not sure anybody ever feels completely comfortable in the chair, but It’s the closest I’ve ever come!The work needed was carried out, all of the staff were kind and welcoming, and it showed me that the dentist doesn’t have to be a dreaded place!Thank you so, so much gentle dental! I will definitely be returning.
Tilesh PTilesh P
15:45 14 Sep 22
Dental Implants - 3 New Teeth - June 2022I had the most professional and pain free experience when getting my new tooth implants at Gentle Dental. Honestly I put it off for some many years because I just didn't want to go through the pain. But my experience was totally the opposite. Ali and the wonderful girls were there every step of the way. All my questions got answered and I was reassured everything would work out well. And it did. I was worried for no reason.I did think about going abroad to have it done but when you consider the risk factor, time and professional standards - it made no sense to me. I have known Ali for a long time and knew I would be in the best hands and if there were any issues these would could be resolved easily.If you are thinking of having dental implants at Gentle - don't waste any more time. Just book and get it done.Was it painful ? No, uncomfortable for a few days, yes for sure.I just wish I had it done sooner. Thanks guys, love my new teeth 🙂
Edward CrameEdward Crame
13:43 04 Dec 21
Very happy with all aspects of the work they have done. Very clean, professional and well run business.
Lynn HuddartLynn Huddart
12:43 24 Nov 21
Dr Ali Rifai was professional and I am very pleased with the outcome of my Invisalign's. I have been with this practice for many years and would highly recommend. The staff are very friendly and nothing is an issue.
Jonathan PlumbJonathan Plumb
11:52 24 Nov 21
Can't thank this practice enough for all their help. I don't post reviews very often, so when I do, it's because an impression has been left! Dr Ali saw me at short notice to help fix a broken tooth. The nurse (I think her name was Danni) was so helpful and kind, as were the rest of the team. Thank you for being there for me in my hour of need (the same day i asked for an appointment!)
Eva AugustEva August
07:11 06 Nov 21
I’m so happy to find this practice. I suffer from anxiety and high sensitivity to pain. It was very stressful for me going to dentist after years of fear. The team not only make me calm and welcome but I FELL ASLEEP during treatment with Dr Marshall ! So understanding and caring. Thank you!
Marc NevittMarc Nevitt
11:35 11 Oct 21
I have been using this dentist for well over a decade and can honestly say my teeth would be in a far worse situation if wasn’t for the Gentle Dental practice.My most recent visit was for a filling .. barely felt the injection!I would highly recommend this dentist to anyone, but especially if you’re teeth require a high level of care like mine.
Emma BrauerEmma Brauer
08:44 04 Aug 21
This place was recommended to me by family and for a nervous patient the best experience. The reception welcome is cheerful and friendly, beautifully modern area with hot drinks and water on offer.I needed implants, crowns and bridges followed by whitening, so lots of appointments. My dentist Mr Ali Rafai was superb from start to finish, so professional and personable. Throughout the whole process I was cared for wonderfully plus lots of laughs along the way. The constant care during appointments was very comforting, no rushing, and I knew I my needs were Mr Rafai's priority. Plus check up call the next day without fail to make sure everything was going well.Absolutely deserves five stars!
Alan SamuelAlan Samuel
13:30 14 Jul 21
Fantastic experience with Ali. It took 18 months including bone grafting, removing and replacing failed dental implants, invisaline for my bottom teeth which were all over the place and some veneers but now I'm delighted with the outcome.Ali was always very clear about how this wasn't an overnight solution in an honest and forthright manner which gave me confidence that he would deliver results.I was offered several overnight solutions from other dentists locally at a fraction of the cost but when I see how much effort and detail that went into my plan, I know i made the right choice.
Kurt JohnsonKurt Johnson
17:48 14 May 21
I have got no complaints about this Dental Practice. They were all very friendly and accommodating and always professional.My dental treatment was also really good, everything went according to plan and the results are great!I am VERY happy with the outcome and would recommend them anytime!

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0% finance is available for many treatments up to £30,000. Credit decisions will be subject to individual circumstances. You must be over 18 and earn an income to apply.

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